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About Us :: Hot Couture Vintage Fashion, Santa Rosa

Hot Couture Vintage Clothing and Costume Rentals in Santa Rosa

About Us

History of Hot Couture

Hot Couture’s original incarnation was as San Antonio Rose-Vintage and Unusual Clothes in San Antonio, Texas. The hand-printed business cards featured —what else?— a yellow rose in the top left-hand corner. Soon a wholesale route including Boulder, Santa Fe and San Francisco was established. Of all the places available, San Francisco was the most appealing. So, residency was established in Santa Rosa in 1976.

For a while the selling venue was the Marin City Flea Market, now sadly gone. The rigors of set-up and break-down finally became too much, so a retail establishment in Santa Rosa called Goodies (as in oldies but goodies) was established. When a sub-lease situation in Santa Rosa’s Railroad Square Historic District became available, Goodies was sold and Hot Couture was established, in a space sub-leased from a natural fiber clothing store.

Three years later, on Jan 1, 1983, Hot Couture moved to its current location. Through a combination of selling good condition 35-or-more-years old clothing and renting fully accessorized period costumes, Hot Couture has managed to survive 30 years at the corner of Third and Wilson Streets in Santa Rosa.

*Hot Couture Vintage is now online! Yes, we have finally taken the plunge and opened up our very own Etsy shop! Now our customers from all over the world can shop our amazing inventory from the comfort of their living rooms.

Hot Couture Vintage is a locally owned and operated vintage clothing store located in downtown Santa Rosa. Our store offers a carefully curated selection of high end, excellent condition vintage clothing, shoes, jewelry, and accessories that are 30+ years or older. We also run a full costume rental service for any of your costume needs.

Visit Our Store in Historic Railroad Square


We are open daily:

Monday - Sat, 10am to 6pm
Sunday, 11am to 5pm

Get Directions

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